- From a fairytale-inspired beauty town and 60+ brands to celebrity masterclasses, live music and immersive experiences, Nykaaland 4.0 is bringing the ultimate beauty weekend to Delhi-NCR
September, 2026: Delhi-NCR, get ready for a beauty weekend like no other. Nykaaland 4.0 is returning to the city from October 23rd to 25th, 2026, transforming the NSIC Exhibition Grounds, Okhla into a larger-than-life beauty town. The festival is Co-produced by Nykaa, India’s leading beauty and lifestyle company and BookMyShow Live, the live entertainment experiential division of BookMyShow. With tickets live on BookMyShow, the fourth edition promises three days of beauty discoveries, expert-led experiences, music and plenty of moments to add to your camera roll.
Here are five reasons Nykaaland Delhi deserves a spot on every beauty lover’s calendar:
1. Step Into a Beauty Fairytale
This year, Nykaaland is getting a magical makeover. With grand palace facades, glowing lamps, gilded mirrors, heart-shaped carousels and larger-than-life installations, the festival turns the beauty experience into something you can quite literally step into. Every corner is built for discovery, exploration and, of course, the perfect photo opportunity.
2. Your Beauty Wishlist, IRL
From global cult favourites to homegrown heroes, 60+ beauty brands are coming together under one roof, with Rare Beauty making its first-ever Nykaaland appearance alongside Huda Beauty, e.l.f. Cosmetics, The Ordinary, Kiehl’s, K18, KAYALI, Pixi, Cetaphil, NYX Professional Makeup and more. And with K-beauty having a major moment, expect a powerhouse lineup from Korea, including Laneige, Celimax, Round Lab, Medicube, SKIN1004, TIRTIR, Beauty of Joseon, Abib, TONYMOLY, MEDIHEAL, Innisfree and more.
3. Learn From the Pros Behind the Looks
For anyone who has ever watched a makeup tutorial and thought, okay, but how do I actually do that?, Nykaaland’s masterclasses bring the experts behind the artistry to the stage. Get ready to learn from celebrity makeup artist Namrata Soni, with a HUDA Beauty masterclass led by Daniel Bauer, a TIRTIR masterclass with Samaira Sandhu and a Milk Makeup session with MUA Meera Sakhrani. From techniques and product know-how to professional tips you can actually try yourself, these sessions are made for anyone looking to take their beauty skills up a notch.
4. Three Days, Three Very Different Ways to Party
Beauty may be the reason you arrive, but there’s plenty to keep you around once the shopping bags are full. Across all three days, Nykaaland brings a live music lineup spanning The GGG Party featuring Suggahunny, Rabab and Kelcy Starr, alongside performances by Navjot Ahuja, Bombay Rockers, Gurnazar and Sukhbir. Contemporary beats, throwback favourites and Punjabi party anthems, all playing out alongside the beauty festival.
5. Come for the Beauty, Stay for the Experiences
Nykaaland brings beauty to life beyond the products, with immersive brand worlds, interactive experiences, product discoveries, samples, masterclasses and plenty of surprises waiting around the festival. For coffee lovers, Tata Starbucks is bringing a little Nykaaland magic to the cup, with an exclusive pink-hued beverage and custom Nykaaland touches created specially for the festival. Vedica Himalayan Spring Water joins as the hydration partner, keeping the three-day celebration refreshed.
With three days of beauty, music, discovery and entertainment waiting to be explored, Nykaaland 4.0 is set to be a beauty weekend worth stepping into.
