- Unveils multilingual campaign highlighting pH 5.5 gentle care for healthy, protected baby skin
Hyderabad, August 8, 2026:Himalaya BabyCare, one of India’s most trusted and loved baby care brands, has launched its latest campaign ‘Matchy Matchy pH’ to reinforce the significance of preserving the natural pH balance of a baby’s delicate skin. The campaign features the HimalayaBabyCare pH 5.5 Gentle Range comprising Himalaya Gentle Baby Shampoo, Himalaya Gentle Baby Wash, Gentle Baby Lotion, and Gentle Baby Cream, and their role in protecting the skin barrier and sealing in moisture by matching the pH of baby’s skin, offering gentlecare from head to toe.
At the core of the campaign is a charming digital film that captures a relatable parenting moment. The film shows a mother lovingly dressing her babyin a matching outfit and introduces another important match: the pH of the baby’s skin. While parents typically focus on getting every little detail perfectly matched, the campaign reminds them that matching the skin’s natural pH is just as important for keepingbaby’s skin protected, soft, and healthy. The film has a simple and memorable tagline, “Matchy Matchy pH,” and shows how the pH 5.5 Gentle Range of Himalaya BabyCare helps maintain the natural pH balance of a baby’s skin, helps protect the skin barrier andlock in moisture.
Built around the insight that a baby’s skin is significantly more delicate than an adult’s and requires specialized care, the campaign encourages parentsto go beyond everyday skincare and choose products that support their baby’s natural skin barrier. Himalaya BabyCare employs an engaging, light-hearted story to emphasize that healthy skin starts with maintaining the right pH balance.
Commenting on the campaign, Chakravarthi N. V., Director – BabyCare, Himalaya Wellness, said: “At Himalaya BabyCare, we strive to make baby care hassle-free and worry-free by helping parents understand how simple, informed choices can make a meaningful difference to their baby’s skin health. Parents thoughtfully consider every choice they make fortheir babies, and maintaining the skin’s natural pH is that important choice for healthy infant skin. Through the ‘Matchy Matchy pH’ campaign, we aim to create awareness about the importance of pH-balanced skincare in helping protect a baby’s delicate skinbarrier, while providing gentle, safe, and effective care that parents can trust every day.
The campaign features the Himalaya BabyCare pH 5.5 Gentle Range, whichincludes the Gentle Baby Shampoo, Gentle Baby Wash, Gentle Baby Lotion and Gentle Baby Cream, a specially formulated range to help support the infant skin’s natural pH balance, help protect the skin barrier and lock in moisture for soft, healthy-looking skin.
The campaign is being rolled out across digital and social media with additional amplification through regional outreach to engage parents across thecountry. Available in Hindi, English, Kannada, Tamil, Telugu, Malayalam, Marathi, Bengali, Odia and Assamese, the multilingual campaign aims to make conversations around gentle baby skincare more accessible and relatable for families across India.
‘Matchy Matchy pH’ reinforces Himalaya BabyCare’s commitment to supporting parents throughout their parenting journey with safe, gentle, and scientificallyvalidated baby care solutions.
DVC Link: https://www.youtube.com/watch?v=Q9O5uD22a0U
About Himalaya Wellness Company:
In 1930, a young visionary by the name of Mr. M. Manal foresaw the benefits of herbal remedies while riding through the forests surrounding Dehradun. After diligently researching the science of the traditional field of Ayurveda, he decided to dedicate his life to creating products that would improve millions of lives across the world. Today, with ahistory spanning nine decades in herbal research, Himalaya is a brand that cares about not only enriching people’s lives but also the environment. With a ‘head-to-heel’ range of products, Himalaya aims to provide a holistic solution to everyday ailments.
Seeped in a legacy of researching Nature, Himalaya has been able to successfully harness the science of Ayurveda through cutting-edge research to become a brand that is safe, gentle, and trustworthy.For more information, please visit: https://himalayawellness.in/
