Mumbai, 18th September 2025 – Phoenix Palladium, India’s premier luxury shopping and lifestyle destination, proudly announces its 16th Anniversary Celebration, a 16-day spectacle of indulgence, luxury, and unforgettable experiences. Running from 17th September to 2nd October 2025, the campaign promises a dynamic blend of culinary brilliance, fashion showcases, exclusive events, and high-reward retail therapy.
The 16th anniversary brings a refreshed brands cape to Phoenix Palladium, with new flagship openings across beauty, fashion, lifestyle, and F&B. Highlights include Armani Beauty and Nars in beauty, Burma Burma, Le Pain Quotidien, Andrea’s Brasserie, The Silver Train, Earth Café, Foo, and Robata Kuuraku in F&B, along with flagship stores like Golden Goose, Bershka, and the Levi’s Icon Store. Upcoming luxury additions such as Grand Seiko and Muji, expected to open in September, will further elevate the mix, collectively redefining the retail experience. As Mumbai’s fashion-forward community gathers, Phoenix Palladium reinforces its role as the nation’s trend epicenter.
A National Shopping Landmark:
No longer just a regional retail hub, Phoenix Palladium has evolved into a magnet for discerning shoppers from across the country including hinterland cities like Surat, Nagpur, Kolhapur and more, drawn by its reputation as an iconic, must-visit destination. With its expanding footprint, curated brand portfolio, and elevated customer experience, the mall has firmly established itself as a pan-India shopping landmark, truly a “Mall of India” in the heart of Mumbai.
Mumbai’s New Gastronomic Haven – Gourmet Village
The biggest highlight for the brand on the occasion of its 16th year has been the launch of the much spoken about Gourmet Village in July. Gourmet Village at Phoenix Palladium invites patrons to discover the space during the 16th anniversary celebrations. Spanning 120,000 sq. ft. across two floors, this design-forward culinary destination brings together over 25 world-class restaurants, from global comfort food and artisanal cafés to contemporary Asian, Japanese, and Indian cuisine to name a few.
With its warm, immersive environment that blends natural textures and refined elegance, Gourmet Village continues to serve as Mumbai’s newest gastronomic landmark, the perfect setting to celebrate taste, ambience, and community this season.
Adding to the excitement is the launch of the Gourmet Village 10-Second Challenge, an engaging contest where lucky winners can enjoy complimentary gourmet meals, making the celebrations even more indulgent and memorable.
A Bespoke 16th Anniversary Celebration – Events & Experiences:
As part of the celebrations, Phoenix Palladium, is offering shoppers exclusive opportunities to win a luxury staycation at The St. Regis Mumbai. Customers who shop for ₹2.5 lakhs or more on a single day will receive a complimentary staycation at the iconic hotel, making every purchase an indulgence in style. Across 16 spectacular days, shoppers and visitors can also look forward to:
· In-store brand activations and pop-ups will further enliven the celebrations, with Coyu, a fashion curator offering a carefully selected collection of clothing and accessories from leading designers, hosting an exclusive launch event with a curated guestlist. Aadyam, an Aditya Birla initiative that supports and showcases handwoven textiles and crafts from Indian weaving communities, will unveil its new collection through a dedicated event, while Muji, the iconic Japanese lifestyle retail brand, marks its entry with a much-anticipated store launch.
· A curated Food Trail Event in collaboration with Elle Gourmet on 24th September with leading celebrity chefs, food bloggers and travel & lifestyle influencers.
· Photo-op worthy large-scale installation signages to mark the celebrations.
· Shoppers purchasing the new iPhone 17 will also be treated to exclusive gastronomic delights curated by Gourmet Village
· On 26th September, the first 50 shoppers who spend over ₹1 lakh will receive tickets to the Enrique Iglesias’ concert.
With 16 glorious years behind it, Phoenix Palladium has redefined the contours of retail luxury in India, shaping how consumers experience and aspire toward a lifestyle of elegance. As the nation’s foremost luxury destination, it has transformed the way Indians perceive and consume luxury, making it more aspirational, accessible, and world-class.
Ever evolving and consistently curating unique experiences, Phoenix Palladium remains at the forefront of India’s luxury landscape, a space where global trends meet discerning Indian sensibilities, and where every visit offers something new to discover.
About The Phoenix Mills Limited:
PML (BSE: 503100 | NSE: PHOENIXLTD) is India’s leading owner, operator and developer of retail-led mixed-use destinations. PML Group’s developments are spread across retail, hospitality, commercial offices, and residential asset classes. PML and its subsidiaries have an operational retail portfolio of over 11 million sq. ft. of retail space across 8 major cities of India and are further developing over 7 million sq. ft. of retail space across 5 new malls and further densifying its existing destinations.
PML Group’s mixed-use destinations also include Grade A offices with an operational office portfolio of over 2 million sq. ft. and under development office portfolio of over 5 million sq. ft.
PML Group has delivered 3 iconic residential projects across the country and currently has one project under development in Kolkata. PML Group also owns and operates two hotels – The St. Regis, Mumbai and Courtyard by Marriot, Agra and currently has a Grand Hyatt hotel under planning at Whitefield Bengaluru. The group has expanded its business to include F&B (food and beverage), operating 39 outlets, with 10 diverse offerings, across its malls.
With presence across India, PML is transforming cityscapes with iconic destinations that blend shopping, dining, entertainment, and hospitality.
